A deceptively simple bikini video has proven to be Kylie Jenner’s most engaged Instagram post of the year, and it’s not even close.
The Kylie Cosmetics makeup mogul, who notched four of 2020’s most-liked posts, recently dropped this audio-less, two-second clip of herself posing in a plunging black top and skin-tight skirt:
Incredibly, the vid has well over 26.2 million views, out-performing all of her other grams in likes or views posted since January 1.
The view-like comparison isn’t perfect, as Instagram videos autoplay when opened for a view, while users have to actively hit the “heart” icon to tally a like.
But the bodacious bikini clip has also bested two other videos—a boomerang selfie that hit 8.1 million views, and snowboarding footage of her and ex-boyfriend Travis Scott’s daughter, Stormi. The latter amassed around 23.6 million views.
Meanwhile, her other popular Instagram posts, which generally involve scanty swimwear or a plug for half-sister Kim Kardashian’s Skims shapewear line, rarely top 10 million likes. However, it’s worth noting that her most-liked posts from last year featured Stormi or Scott.
Perhaps Jenner is about to have an even bigger year than last on the ‘gram.